WebAdvert operates within the framework of Marsley LTD registered and existing in accordance with the laws of UK with registered office at 201 A Victoria Street, Office G, London, United Kingdom, SW1E 5NE
1. END-USER INFORMATION
a) Information we collect
We only collect information that our Clients have asked Us to acquire, and only with your authorization inside Clients' sites and mobile applications, as well as on your device.
Our software, which will be placed on the Clients' sites and mobile applications, will not gather your location data unless you specifically allow/enable the Client to do so. Tags on the websites you visit may give you with more information.
We don't collect personally identifiable information like your name, address, or email address, but the information we gather allows us to recognize your device over time and improve your user experience. We may automatically collect/receive the following information when you interact with any website or app of our
Client that uses our Services:
- information about your device, like device type and model, network provider, browser type, language;
- log information, including the app or website visited, session start/stop time, time zone, referrer URL, network connection type and cookie information;
- information about Clients’ sites and mobile applications, like ad placement data, key words, version;
- information about your mobile advertising identifiers, like your Advertising ID (Apple IDFA or Google Advertising ID);
- information provided by your device (computer, mobile , etc. ), like device IP address, network connection type and device geo-location information (country, region, city, DMA, GPS location: lattitude, longtitude), user-agent strings;
- other information that our Clients and other third parties have collected and share with Us, like information about activity in their services. this might include the content you view or searches you made, the language you favor , or other non-personally identifying demographic or interest information, to assist make the ads served to you more relevant.
b) Usage of collected information
We gather information from you in order to provide Services and for other reasons indicated in this Privacy Policy. Please keep in mind that you are not compelled by law to provide any personal information to Us.
c) The way we use provided information
- to provide Services;
- to help Us personalise and improve your user experience;
- to enable and optimise Services’ tools and features;
- to study and analyse the functionality of Services, end-users’ activities;
- to provide support;
- to measure Services’ activity for pricing purposes;
- to maintain Services;
- to improve Services and to continue developing Services.
We can also construct a profile of your interests to help our clients enhance your user experience and give you more relevant adverts.
Without your express cooperation, we will not merge non-personally identifiable information with personally identifiable information.
d) Dissemination of information
We may share the knowledge collected from you for the subsequent purposes:
- for the aim of serving you with contextual and/or targeted ads that are relevant to you and should interest you;
- for ad reporting purposes and to possess information about the performance of their ad campaigns and improve their ads performance over time;
- to help them understand how end-users are engaging with ads, what quite end-users are most engaging with certain sorts of ads on Clients’ sites and apps, and what quite ads are published on Clients’ sites and apps;
- share it with third parties:
- to receive additional data on you from sources aside from Clients’ sites and apps so as to assist analyze and enrich the knowledge collected on you, also as serve you with more relevant and targeted ads on Clients’ sites and apps and elsewhere;
- to receive third party’s services, like fraud protection, bot detection, rating, analytics, viewability, geo location services, ad security and verification services;
- share it with Our corporate affiliates so as to supply Services;
- share it in the other circumstances where We receive your written consent.
e) Information ban
If you prefer not to receive tailored advertising, you may opt out of our data collecting. If you opt out, We will not use the information we gather to deliver adverts that are relevant to your interests.
Please note that we treat information gathered in connection with Services as a processor rather than a controller under the GDPR. Our clients are controllers under the GDPR. As a processor, we pledge to assist our clients (controllers) in meeting GDPR standards and protecting data subjects' rights.
We require our Clients to suits all applicable laws and regulations and to supply end-users with notice of the gathering of private information for advertising purposes as outlined during this Privacy Policy, to get from end-users the consent on processing of the relevant personal data for the relevant purposes.
We don't allow Services to collect information from sites and applications targeted at children aged 16 and under in order to create interest-based profiles or serve advertising based on such profiles. We may collect information from sites and applications targeted towards children aged 16 and under for additional reasons, such as delivering adverts based on contextual information, such as the location or app's content or kind (for example, serving a billboard for a computer game to a gaming app).
f) Information retention We keep the information we gather on you for as long as you use the Clients' sites and apps, plus further 180 days, for internal reporting, analysis, invoicing, reporting, discrepancy causes, and fraud prevention, or until you ask us to remove it in writing. Please keep in mind that we may be obligated by law to keep some information.
2. INFORMATION CONCERNING OUR CLIENTS
a) Information we collect.
In order to be ready to use of and access the web site , its services and tools and to become our Client, you'll be requested to supply the subsequent personal information:
- information you provide to Us if you open a private account on the Website;
- contact information: name, name , physical address, telephone number , email;
- financial information: full checking account numbers and/or mastercard numbers;
- detailed personal information: date of birth, national ID number, country of company registration;
- when you contact Us, by filling a form on the web site , contacting Our customer support team for technical and other issues or once we contact you regarding any of the above, We may receive and process any personal information that you simply provide Us.
b) Usage of collected information
We use information We collect so as to supply you with a secure, smooth, efficient, and customised Services. We may use information to:
- provide Services, other products and Client support;
- process transactions and send notices about your transactions;
- collect fees for Services;
- resolve disputes and troubleshoot problems;
- prevent potentially prohibited or illegal activities;
- customize, measure, and improve Our Website, its content, products, applications, services, etc.
- contact you by email messaging.
How may We share information We collect?
We may disclose information about Clients:
- to service providers under contract who help with Our business operations, like fraud prevention, bill collection, marketing, and technology services;
- to trusted advertisers for the needs of account inquiries or verification, or to enable participation in certain features of our mobile advertising exchange;
- within Our corporate affiliates to supply , understand, or improve their or our services.
c) Information retention
We keep information acquired from you for as long as you're our Client or a representative of our Client, plus another 180 days, for internal reporting, analysis, invoicing, reporting, discrepancy causes, and fraud prevention, or until you ask us to remove it in writing. Please keep in mind that we may be obligated by law to keep some information.
3. GENERAL PROVISIONS
a) Transfer of data outside your territory
If you access the Website and/or use the Services from outside the United States, please keep in mind that you are merely transmitting information (including personal data) to our servers in the United States. Depending on the kind of data and the reasons for which it will be used, information we collect may be transferred within the United States or back out of the United States to countries outside of your place of residence. We may share and transmit the information we collect only if we are bound by the terms of this Privacy Policy and other relevant confidentiality and security measures, and if your information is only used on our behalf and in accordance with our instructions.
We may install tiny data files on your computer or other device when you access the Website and/or use the Services. Cookies, beacons, and pixel tags (collectively "Cookies") are examples of data files. These technologies are used to recognize you as a Client or a Client's end-user; tailor our Services, content, and advertising; assess promotional effectiveness; ensure that your account security isn't compromised; manage risk and combat fraud; and advertise trust and safety throughout the Website.
Cookies may be used in advertising services to help clients serve and manage adverts online.
Unless Cookies are essential to prevent fraud or for the security of the Website, you have the option to refuse Cookies if your browser or browser add-on allows it. However, refusing cookies may cause problems with the Website and/or Services.
b) Information security
We're serious about protecting the privacy of your personal information. We and our hosting providers employ systems, programs, and procedures to protect your personal information and reduce the risk of data theft, destruction, loss, or unauthorized access and use.
For example, We restrict access to your personal information to personnel who We feel have a reasonable need to know about it in order to provide Services to you or to fulfill their official obligations. These personnel are bound by confidentiality requirements, and failure to meet these responsibilities should result in liability.
We will take all reasonable efforts to ensure that your personal information is kept safe and in compliance with our Privacy Policy.
We utilize physical, technological, and administrative security measures to reduce the risks of loss, misuse, unauthorized access, disclosure, and modification of your personal information.
We will make efforts to ensure that your personal information is kept for not than is important for the needs that the private information is processed.
c) Accessing Your Personal Information You may contact Us at any time at [email protected] to seek access to the private information that We maintain about you. We may require you to provide some credentials to ensure that you are who you say you are. If you notice that the information on your personal account is incorrect, incomplete, or outdated, please contact Us with the necessary information so that we can rectify it.
You may contact us at any time at [email protected] to obtain a copy of the private information that We maintain about you and to check the correctness of the information.
d) Your Data Subject Rights under the GDPR
As a controller, we process your personal information while managing the Website (as such terms are defined within the GDPR). As a controller, we are dedicated to upholding the GDPR rights of data subjects. You have the following options as an EU resident:
- contact Us if you would like to withdraw your consent to the processing of your personal information. Exercising this right won't affect the lawfulness of processing supported consent before its withdrawal;
- request to delete or restrict access to your personal information. We may postpone or deny your request if your personal information is in current use for providing Services or thanks to other legitimate purposes, like compliance with regulatory requirements related to Us;
- if you exercise one (or more) of the above-mentioned rights, in accordance with the provisions of applicable law, you'll request to be told that third parties that hold your personal information, in accordance with this Privacy Policy, will act accordingly;
- you may ask to transfer your personal information in accordance together with your right to data portability;
- you may object to the processing of your personal information for marketing purposes;
- you have the proper to not be subject to a choice based solely on automated processing, including profiling, which produces legal effects concerning you or similarly significantly affecting you;
- you have a right to lodge a complaint with a knowledge protection supervisory authority.
e) Changes in Corporate Structure
If We are engaged in a merger, acquisition, or sale of all or portion of its assets, we may disclose information you gave to Us as part of such transaction. Any change in ownership or usage of personal information will be communicated to you via a conspicuous notice on the Website. In any case, your personal information will be safeguarded by our Privacy Policy.
f) Changes to the present Privacy Policy
This Privacy Policy may be updated from time to time. After We issue a notification on the Website, updates become effective after 7 days.
You can refuse to accept the revised privacy policy and stop using the Website and/or Services until it takes effect. If you continue to use Services after the new privacy policy takes effect, you are agreeing to the new policy.
Note that if we'd like to adapt the privacy policy to legal requirements, the new privacy policy will become effective immediately or as needed.
4. Contact Us
If you've got any requests concerning your personal information or any queries with reference to this Privacy Policy please be happy to contact us at [email protected].